Wednesday, June 15, 2016

Why You Should Create Instagram Business Account: How Instagram Can Help Promote Your Businesses Marketing Strategy

Do you want to create Instagram business account or have you thought about it? Read this to  find out how to get started! You should put effort into recruiting followers. Whether your Instagram business will work or not depends highly on your reach, or in this case, your Instagram followers. Make sure that people see your posts, and for this to happen, you have to get them to follow you first.

There are a lot of ways to do this-you can hold a promo that requires them to follow you, or you can make your posts interactive so that it appears on the activity feed of the network of the people who follow you. Once you get a good base, you can now entice more people with good content.

Use the functions of the app and other apps that can host Instagram to increase awareness about your page. First off, there are several apps that allow you to repost posts from your followers and vice versa. Using creative and new business ideas, plus your engaging content, you can get people to repost your posts and this way, their followers can be aware of your page. Similarly, if you get a good feedback on your products from one of your patrons, you can repost this. These are things to think about when  you create Instagram business account.

Extend the reach of your Instagram posts and videos by cross-posting them on other platforms. If you also have an official account on other social networking sites such as Facebook and Twitter, this could help you get more followers because of the increased exposure of your page. On the other hand, if Instagram is the only platform you are present in, you can do deals with bloggers, or other online influencers so that they will embed your content on their blog or Twitter for their fans and followers to see.

The following are  good tips as  a guide to Instagram beginner success!

1. Get the Basics Right. Make sure to fill out your business profile and bio on your business Instagram account. Make sure to use a clear, crisp version of your company logo as your profile picture.

2. Tell users WHY you are on Instagram. Since this is your business account, keep it business, not personal. Help users identify with your brand and just make sure not to be too salesey.

3. Start with a plan. Strategize your Instagram (and all your social media) promotions by planning them out. Create a calendar for implementation that leads to your goal. Not having a plan is the main reason why businesses fail on social media, so do this before you start posting randomly or paying for traffic!

4. Don't let your hashtags be your voice. Instead, lend your business voice to your hashtags. Customize hashtags for branding purposes and for everyday posting, keep them relevant and searchable. It's great to use hashtags, just make sure to not lose control and generate too many in one post - deliver quality over quantity.

5. Upgrade your look. Images are everything on Instagram so make sure your images and video look GREAT. Savvy Instagram users want to see "beautiful" or read "funny" or relate to something meaningful. Use apps and other image/video tools to upgrade the look and feel of everything you post on Instagram.

Those are just a few tips to consider when you create Instagram business account  and your using to market your business online. This can definitely  help your  marketing strategy. If you need more ideas about how to increase following on this  platform then...

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