Want to know how to create an Instagram account? Keep reading to learn more! Instagram is the hottest new social media platform for businesses around the world. Over 400 million people around the world are actively using Instagram, so whatever your business, if you don't have an Instagram account, you are missing a great opportunity to market your business to new clients. Best of all it is FREE, so all the new publicity won't cost your business a cent!
Instagram is predominantly a mobile app, which allows users to post pics and videos, follow other users and share and comment on posts. This creates a limitless opportunity for businesses to showcase their products and services. It also you a chance to engage with potential customers and find out more about them and their interests.
Here's how to create Instagram account right now:
Step 1: Download the App - Go to the app store on your phone, and search for "Instagram". Click download.
Step 2: Set up your account - Once downloaded, click on the app and it will take you through the simple steps on how to create Instagram account. If you have a Facebook page for your business, sign in using your Facebook account - this is an easy way to save time by synchronising your posts across both Facebook and Instagram accounts. Alternatively, you can sign in using your email address.
Step 3: Brand your account: Choose a username and profile pic that reflects your company or brand. Try to avoid complicated spelling in your username - you want to make it short and memorable so that it is easy for other Instagram users to remember. Try to choose a profile pic that is simple and clearly visible - your business logo would be ideal.
Step 4: Follow other users: Once you have chosen a username and password, you will be prompted to connect to other people in your contacts lists or to new people on Instagram's "Discover" page, which profiles other users, including celebrities and businesses. Click the "follow" button to follow other users. The more people you connect with and follow, the more people will be likely to follow you back. This is an easy way to gain exposure and build an Instagram following for your business.
Step 5: You're ready to begin: All you need to do is take a picture or a video with your mobile phone, and share it to Instagram.
And that's how to create instagram account!
If your are a retailer, use Instagram to show off your latest products or the interior of your store. If you're in the service industry, highlight your latest work by posting pics of the beautiful nail art you've just created or the kitchen renovation you're working on. Pics of happy smiling customers a great testimonials. If you are a artisan, use instagram to post videos of you working on your latest project or to highlight the fine detail and quality products that you use.
Don't be afraid to think outside the box. Social media is meant to be fun, and people enjoy seeing the more personal side of a business. If your business is more formal (an accountancy or law practice, for example) don't be afraid to show off your lighter side by instagraming pics of your employees or short videos of parties, events and social contributions. The more fun a post is, the more likely it is to be commented on and shared.
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